Rice · importers
Brazil reported $3.1B of cereal imports in 2024, ranking 16th of 96 markets. Cereals are a meaningful line in its import bill, and that shapes how a seller should approach it.
| Market | HS 10 imports |
|---|---|
| China | $14.8B |
| Mexico | $8.0B |
| Egypt | $6.8B |
| Indonesia | $6.8B |
| Japan | $6.7B |
Figures are for the whole of HS chapter 10 (cereals); rice is only part of it. Source: UN Comtrade, as reported by national authorities; latest available year per market.
Brazil’s total imports are $277.5B, and cereals at $3.1B are 1.1% of that, ranking 16th among its own import chapters. Machinery leads at $42.8B, followed by fuels at $36.6B and electrical equipment at $32.5B, with fertilisers fifth at $15.0B.
That last detail is telling. This is an economy whose import list is dominated by industrial inputs and farm inputs, and grain sits in the second tier. A seller should not expect cereal buying to be a national priority the way it might be in a food-deficit market; the demand is more likely tied to specific gaps, seasons or qualities.
Brazil is just below the United States at $3.3B and just above Morocco at $2.8B, and accounts for 2.1% of world reported imports of the chapter. The whole group of markets around it is packed within a narrow band of values, so positions can shift from one year to the next.
Its largest general suppliers are China, the USA, Germany, Argentina and the Russian Federation. Argentina’s presence is a reminder that land borders and regional trade arrangements can favour nearby sellers in some goods, so a distant exporter needs a clear reason for a buyer to switch.
Confirm the current import licensing, plant-health and registration requirements with customs and the buyer, and do not rely on any general checklist.
The $3.1B covers all of HS chapter 10, meaning every cereal, so rice is only a share of it. Rankings are declared by the reporter for the latest year available, and re-exports or reporting gaps can distort them.
To identify actual importers, filter customs shipment records to the rice heading and read the consignee, quantity and declared value on each line. The site’s shipment data and free marketplace help you shortlist and reach repeat buyers.
Brazil ranks 16th of 96 markets with $3.1B of chapter 10 cereal imports in 2024, about 2.1% of world reported imports of the chapter. Rice is only a part of the total.
Moderately. They are 1.1% of total imports and the 16th largest chapter, well behind machinery, fuels and electrical equipment. Expect demand to be selective rather than broad.
Use customs shipment records filtered to the rice heading. They show consignee names, quantities and declared values, so you can spot companies that import regularly and estimate typical consignment size.
Competition from nearer suppliers, long inland distances from port, and paperwork and labelling requirements that must be confirmed with customs and the buyer. Plan for these before you fix an Incoterm or a price.
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